How can you broadcast your events live on social media platforms?


08 July 2020

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Live streaming is one of the greatest innovations that have emerged from using the Internet. In fact, a higher percentage of Internet traffic is currently attributed to making your events available to the live public. And the percentage of Internet traffic is expected to increase further in the coming years. So why is it so great to stream your moments to the online world? The reason is that there are numerous advantages associated with the live video streaming platform and live video streaming services.

One reason is that by making your event live, one can interact with attendees. These attendees are the ones who cannot attend the event live in person, but can watch it through the streaming service. So in a way it can be argued that they attended. The other reasons are, of course, that it can increase attendance and increase user experience,

The type of event that will be broadcast on the platforms will depend on what you prefer. It can host a cooking competition, a music concert, a training session, a festival, and even a wedding, which is rapidly growing in popularity. Of course, as already mentioned above, there are a number of platforms like live streaming to Facebook, Go Live Broadcast, and other social media platforms like Twitter and YouTube and Periscope.

Social networking sites like Facebook Live are increasingly preferred as a launching platform due to the large number of people using them. According to recent statistics for 2017, users of social networking sites are reported to be approximately 2.46 billion worldwide. That's a lot of potential spectators for your event or even potential attendees.

Most available platforms increasingly integrate the use of various social media platforms for instant live streaming across multiple platforms. You're talking about streaming on Facebook Live, YouTube Live, Twitter Live and Periscope. This can be done using live streaming platforms and live streaming devices.

Requirements to start using these services:

Of course, in addition to identifying your live streaming platform / application and registering, you must have the following:

· A reliable internet connection
· A high-performance computer / smartphone
· A webcam or camera with a video capture device in case you are using a device

As the devices can be purchased, or you can use the platforms that have many plans: basic, premium or business plans. There are some platforms that offer free trials, often for a period, usually 1 month. The main disadvantage of free trials is that they are limited in terms of features and functions, and therefore may be limited when streaming.

Live broadcast of your event

After knowing the importance, the forms available for live streaming and the necessary requirements, all that remains is the action itself, which is simple. When you have a live streaming device, the first step is to connect your device to any video or camera source. With a touch from the provided application, you can modify the title of your event, start, stop and pause and execute and use other functions and features. There is a function to stream across multiple platforms simultaneously.


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