The global Potato Protein Market was at USD xx billion in 2019 and is predicted to reach a valuation of USD xx billion by 2025 at a CAGR of xx% during the conjecture period.
Potato protein is obtained by extracting starch from potatoes. Potatoes are a type of starchy nodular crop that is widely consumed and has become a staple in many parts of the world, making it an integral part of the world's food supply. Potato protein is used in a variety of foods in the form of concentrates and isolates. It provides excellent foaming, emulsifying and gelling properties. Potato protein is high in amino acids and contains no animal protein or allergens. This makes potato protein an ideal ingredient for animal feed and human consumption, driving the growth of the world market.
Market Drivers and Restrains:
The increasing demand for plant-based protein in various end-use industries and the health benefits of potato protein consumption are important factors expected to drive the growth of the global potato protein market during the foreseen period. The growing popularity of potato protein is credited to its high nutritional values and benefits such as improved digestive health, strength, and blood sugar control. Food and beverages are the largest application in the world market. Additionally, the benefits that potato protein offers, such as ease of digestion and compatibility with a vegan lifestyle, are driving adoption worldwide. This has led to increased interest in plant protein ingredients among food manufacturers and foodservice providers, increasing the need for high-protein products. Consumer interest in protein consumption has grown significantly in recent years. The demand for clean-label, allergen-free products has increased, and the need for plant-based protein sources has augmented. Additionally, the widespread pressure on animal protein over the years has sparked interest in alternative protein sources. This has evolved primarily due to issues such as growing consumer interest in health, pricing, and ethical considerations. This factor has had a positive impact on the growth of the world market for potato protein.
Besides, the market for vegetable protein ingredients has traditionally been dominated by soy protein. However, the lack of consumer awareness and the complexities involved in the making of potato protein production are limiting the growth of the worldwide market. Furthermore, the high cost associated with potato protein production is anticipated to hamper the growth of the global potato protein market during the outlook period.
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Report is segmented as:
The Global Potato Protein market analysis is conducted on the basis of type, application, and region. By type, the market is segmented into concentrates, isolates and hydrolysates. Applications covered in this study include bakery and confectionery, animal feed, supplements, and meat.
Europe occupies the majority of the world market for potato protein in terms of income due to the high production of potato and derived products and the increasing number of potato protein manufacturers in the region. The North American market had the second highest sales of the worldwide potato protein market, followed by the Asia Pacific, Middle East and Africa, and Latin America. The Asia Pacific market is projected to experience the fastest growth in terms of income as consumption of ready-to-eat foods increases and potato production increases in countries of the area. Furthermore, the Latin American, Middle East and African markets are supposed to show modest growth during the forecast period.
Impact of COVID-19 on Potato Protein Market
The spread of coronavirus is a dangerous situation for the global economy. Most industries are severely affected by this pandemic. The production of potato protein has also affected and exaggerated the activity of the supply chain.
Key market players:
Key players in the potato protein market include Tereos Group, Avebe, Cyvex Nutrition, AKV Langholt AMBA, Kemin Industries Inc., Roquette Freres, Bioriginal Food and Science Corp., Potato Protein Range, Peppes Group, Agrana Beteiliguns AG, KMC Ingredients., Emsland Group, Sudstarke GMBH, PPZ Niechlow, EM Food Trading BV, Meelunie BV, Manitoba Starch Products and others.
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Scope of the report:
The report offers a comprehensive examination of the industry by providing the estimations of market potential and forecasts with utmost granularity. Along this, the factors influential in influencing the market dynamics and trends discussed in detail at the product level. Further, the performance of the market at the regional and country-level had assessed and the prospects with huge growth potential identified and debated.
The key players in the industry are profiled giving insights on their financial performance, market position and growth strategies. Comparative analysis on prime strategically activities of the market players delineating the key developments like mergers & acquisitions, collaborations and an evaluation of the competitive environment within the industry had provided. The report also provides a broad outlook of the current market along with recommendations from industry experts on the opportunities for investment activity.
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