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"The Art of Character Entertainment Licensing: A Guide to Licensing Success"
Format: Pdf, ePub, MOBI, FB2
ISBN: 9798988621911
Editeur: Creative Capital Press
Date de parution: 2023
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Overview
Unlock the secrets to success in the captivating world of character entertainment licensing with "The Art of Character Entertainment Licensing: A Guide to Licensing Success." This comprehensive guide dives deep into the intricacies of character licensing, providing invaluable insights and strategies for industry professionals and enthusiasts alike. Discover the power of character licensing and how it can unlock new avenues for revenue and brand expansion. Explore the dynamic realm of entertainment licensing, where characters come to life beyond their original platforms. Learn the art of leveraging intellectual property, transforming beloved characters into merchandise, experiences, and more.