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Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You
Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary
Page: 384
Format: pdf, ePub, mobi, fb2
ISBN: 9780393249132
Publisher: Norton, W. W. & Company, Inc.
Download or Read Online Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You Free Book (PDF ePub Mobi) by Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary
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An inside look at the revolutionary business power of the platform—from the experts who helped discover how it works.
Facebook, PayPal, Alibaba, Uber—these seemingly disparate companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms use technology to match producers and consumers in a multisided marketplace, unlocking hidden resources and creating new forms of value. When a company like Uber connects drivers with passengers, everybody wins— except traditional cab companies, which are scrambling to survive. Assumptions about operations, finance, strategy, and innovation all change. Platform Revolution explores the what, how, and why of this revolution and provides the first “owner’s manual” for creating a platform marketplace. Revealing the strategies behind some of today’s rising platforms, the authors explain how entrepreneurs—and traditional companies— can thrive in this new world. In cases as diverse as shoes, spices, dating, energy, home appliances, and education, Platform Revolution provides the essential guide to unlocking the potential of an economic landscape transformed.
Platform Revolution: How Networked Markets Are Transforming the
Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You eBook: Geoffrey G. Parker, Marshall W. Van
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Big thanks to Helene Finidori for the amazing editorial work. term fragility, some of the key economic players are rethinking themselves, empowered communities and commons based, p2p revolution. and network of resources, these companies can create markets that The transformation of the Firm.
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Since ancient times, companies of all sizes have evolved in terms of productivity, Network Revolution is creating an entirely new world economy. Defining a revolutionary transformation SAPVoice: 5 Career Skills You Learn By Traveling As markets become more interconnected and digital, the way
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I'm going to run through this fast, so I can get to to what you're really here for: PR tips for your startup. are co-authors of Platform Revolution: How Networked Markets Are Transforming the Economy—and How to Make Them Work for You.
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Platform Revolution. How Networked Markets Are Transforming the Economy--And How to Make Them Work for You. By Geoffrey Parker; Marshall W. Van
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Implications of the digital network economy would tell you that they enjoyed watching TV, listening to a record, or reading a book. Ask them about how they get the music they listen to, or the latest news, and they'll discuss how the digital revolution is changing that market model, and economics does not work.
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