Book Logo Modernism PDF Download - Jens Muller
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Logo Modernism
Jens Muller
Page: 432
Format: pdf, ePub, mobi, fb2
ISBN: 9783836545303
Publisher: Taschen America, LLC
Download or Read Online Logo Modernism Free Book (PDF ePub Mobi) by Jens Muller
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Brand new: An unprecedented catalog of modern trademarks Modernist aesthetics in architecture, art, and product design are familiar to many. In soaring glass structures or minimalist canvases, we recognize a time of vast technological advance which affirmed the power of human beings to reshape their environment and to break, radically, from the conventions or constraints of the past. Less well-known, but no less fascinating, is the distillation of modernism in graphic design. This unprecedented TASCHEN publication, authored by Jens Müller, brings together approximately 6,000 trademarks, focused on the period 1940–1980, to examine how modernist attitudes and imperatives gave birth to corporate identity. Ranging from media outfits to retail giants, airlines to art galleries, the sweeping survey is organized into three design-orientated chapters: Geometric, Effect, and Typographic. Each chapter is then sub-divided into form and style led sections such as alphabet, overlay, dots and squares. Alongside the comprehensive catalog, the book features an introduction from Jens Müller on the history of logos, and an essay by R. Roger Remington on modernism and graphic design. Eight designer profiles and eight instructive case studies are also included, with a detailed look at the life and work of such luminaries as Paul Rand, Yusaku Kamekura, and Anton Stankowski, and at such significant projects as Fiat, The Daiei Inc., and the Mexico Olympic Games of 1968. An unrivaled resource for graphic designers, advertisers, and branding specialists, Logo Modernism is equally fascinating to anyone interested in social, cultural, and corporate history, and in the sheer persuasive power of image and form. Text in English, French, and German
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Logo Modernism Is a Brilliant Catalog of What Good Corporate Logo Design Looks Like (slate.com). submitted 3 days ago by skumfrog.
Logo modernism - Section D 211 - Radio | Monocle
Josh Fehnert investigates the modernist roots of the corporate logo by speaking to the editor of a vast new compendium on the subject.
Logo Geek on Twitter: "Another book for my wish list! Logo
Logo Geek shares useful resources for designers who love logo design Logo Modernism http://buff.ly/1KX9JBl via @logodesignlove
http://www.logodesignlove.com/logo-modernism - Logo Design Love
Logo Modernism | Logo Design Love. Authored by Jens Müller, this TASCHEN publication brings together approximately 6,000 trademarks, focused on the
logo modernism Archives - Breaking News Pakistan
[unable to retrieve full-text content] A new book of 6,000 different logos shows that in graphic design, Modernism is still alive. The.
Logo Modernism Is a Brilliant Catalog of What Good - Reddit
Logo Modernism Is a Brilliant Catalog of What Good Corporate Logo Design Looks Like (slate.com). submitted 3 days ago by skumfrog.