Behavioral factors are one of the signals Yandex uses to rank websites. Clicks from search results, time on site and browsing depth all show the search engine how users react to a page. For SEO specialists working with the Russian-speaking market, these metrics are hard to ignore.

MTools Boost (https://pf.mtools.one/) is a tool built to manage this part of promotion. It is part of MTools, an SEO platform also known as “Monster of Optimization”. Boost emulates a search session: a query in Yandex, a click on the target site and natural browsing on its pages.

How it works:
- add your site and a list of target queries;
- choose devices, region and working hours;
- pick an hourly, daily or monthly strategy, or let the auto-strategy hold your target position within a daily limit;
- track rankings and actual clicks in one dashboard.

Click volume can be set manually, as a percentage or based on query frequency. Keywords can be imported from a file and reports exported to Excel. Agencies can run several client projects from one account.

A first project takes about five minutes to launch. Pricing includes a monthly plan and click packages from ₽0.5 per click, and new users get 500 test clicks with no card required.