Should your funny t-shirts are turning out funny-looking, the situation could be your text. Regardless how awesome your cool tee shirt designs are if you imagine them, if the text is poorly designed, your shirts will forever look unprofessional. Such as the fear! Using these 5 tips for professional graphic artists, you can quickly turn those amateur custom t-shirts into perfect and polished works of t-shirt art.
T-Shirt Design Secret #1: Choosing the Right Font
In choosing a font on your t shirt text, make sure you make a choice that supports your message. As an example, should you be designing a comical tee shirt, select a font which has a funny feel for it. If you are designing a hot tee shirt, pick a font that features a sexy feel with it. If you are being designing a tee shirt for the serious, professional law practice, you almost certainly shouldn't use that font with letters the same shape as kittens.
Even if this may sound like common sense, many new t shirt designers and would-be t-shirt entrepreneurs skip this and just pick any standard font they might have available. Unfortunately, needless to say within their results; what might have been a great tee shirt design ends up being boring and amateur-looking. If you're careful to choose a font that represents the content of your words, however, you can avoid this fate along with your shirts will always be a measure in front of the competition.
T-Shirt Design Secret #2: Tracking and Kerning
More often than not, when font text is typed in to a software, the spaces relating to the words and letters can be a little uneven, and sometimes a tad too wide. This extra and uneven space not just makes your text look somewhat awkward and unprofessional, what's more, it can make it slightly more hard to read as the words don't visually hold together as units. Get the job done viewer doesn't notice it, a person's eye and also the brain have to work a bit harder and that extra amount of difficulty increases the viewer a subconscious sense of unease.
Fortunately for that novice t-shirt designer, this issue can be treated by a blend of tracking and kerning, that happen to be simply two ways of adjusting the spacing between letters.
Tracking is due to adjusting the average spacing of letters across entire words, sentences, or selected ranges of letters. By adjusting the tracking, the t-shirt artist either can decrease the average spacing between each of the letters inside the selected range (making the spacing "tighter"), if not increase the average spacing ("opening up" the written text), based on certain requirements. Considering that the raw, unadjusted spacing differs from font to font, you need to determine which one is essential for your specific t shirt design. However a good trick utilised by professional t shirt designers is usually to begin by tightening the font an excessive amount of (hence the letters are too close together) after which slowly increasing the tracking before the words look right.
Kerning is very comparable to tracking, but with one important difference: as an alternative to adjusting the common spacing across an entire variety of letters, kerning only adjusts the spacing between two letters at the same time. This permits a larger amount of control than tracking, and allows a t shirt artist to optimize the spacing between single letter pairs that also don't look quite right, even with the written text has been tracked.
Normally, the perfect practice is to use tracking to have the entire range of letters in a t shirt slogan to appear pretty good, after which use kerning to tweak the spacing between letter pairs until your t-shirt text looks perfect.
T-Shirt Design Secret #3: Word Spacing
Once the letters of an t-shirt slogan happen to be properly tracked and kerned, the following important step is always to adjust the spacing between your words. Adjusting word spacing is incredibly just like tracking and kerning -- the truth is, it's done exactly the same as kerning which is really just kerning the spaces between words as an alternative to letters -- though the guideline for proper spacing between words is a little different, therefore word spacing can be a whole step unto itself.
Normally, the best practice when adjusting spacing between words is always to visualize the width of your lowercase "L" in the font that's being utilized, and then suggest the space between each word that wide. This means that the width of the spaces between words vary from font to font (for the reason that sized the lowercase "L" is different from font to font), it also signifies that the spacing will be custom built to the font showcased. Allowing the proper level of space between words will offer the connection between your tracking and kerning, thus helping your words to support together better separate visual units and improving readability.
T-Shirt Design Secret #4: Leading, aka "Line Spacing"
Another place that new tee shirt designers often get it wrong influences leading, or "spacing between lines of text." Leading -- that's pronounced much like the metal "lead" instead of being a "leader" taking people somewhere -- goes back on the era of the printing press, when a person would actually use small, thin bits of lead to create vertical space relating to the lines of type. These days, obviously, computers handle the leading for people. Unfortunately, in terms of tee shirt text, they generally handle it poorly.
Whenever a t-shirt slogan is typed in to a software, would seem impossible to starts with some too much space relating to the lines. This assists increase the risk for text look very "fonty" as an alternative to natural, in addition to making the tee shirt design (and the designer) seem very amateur. With a little switch the signal from the top, however, that very same t-shirt text can be made to appear very tight and professional.
With leading, the thing is usually to create enough space involving the lines of text so they really fit nicely together and do not interfere with each other, without creating so much space which they look artificial or become challenging to read. A persons vision will be able to easily jump visually derived from one of line to the next without losing its place, and with no effort whatsoever. While there is no real general guideline for the proper quantity of space between lines, a t shirt designer who begins adjusting the key has decided to learn to "feel" if it's right. Normally, the easiest method to start is to slow up the volume of leading -- tightening space relating to the lines -- after which keep tweaking it up or down until it feels visually balanced. When it looks natural and reads smoothly, your tee shirt slogan is certainly one step nearer to the large time.
T-Shirt Design Secret #5: Phrasing, aka "Line Breaking"
Phrasing is related to when a tee shirt designer chooses to get rid of the lines of text, and is just one more element of good tee shirt design that's often overlooked. Many new designers will just enter their text at the size they really want, and pay no focus on which words the lines end on, and the way those line breaks impact the t shirt's readability. More often than not, this results in a tee shirt that reads terribly and feels amateurish.
By way of example, a poorly line-broken tee shirt slogan might look similar to this:
I'm not a
doctor but I play
one in real
life
As you have seen, it's actually a little hard to read this slogan because the semi-random breaking of logical phrases and categories of ideas causes both the eye and the brain to be effective harder to create a sense it all, and also the result is the t-shirt slogan ends up feeling choppy. With some more thought as well as put in revealing the lines at natural points in the text, however, we get this:
I'm not really a doctor
on the other hand play one
in the real world
Suddenly, the tee shirt slogan flows naturally which is much easier to read. By continuing to keep the logical phrases visually together, you can create a more natural visual rhythm in your tee shirt text, along with the readership easily able to process the t shirt's message while not having to fight poor phrasing to comprehend it.
T Shirt Design Secret #6: An added bonus Tip (Because I Like You)
When you've applied these 5 tricks of the tee shirt design professionals, visitors your tee shirt text already looks much better and much more professional laptop or computer did if you started. Unfortunately, you will most probably also discover that you have been observing your text for therefore long, it's become difficult to really properly judge its improvement. Such may be the lifetime of a tee shirt artist! But don't panic! The professional designers use a couple more tricks up their sleeves that'll allow you to overcome this professional hazard.
To look for the spacing of one's t shirt text and make sure that it's truly perfect, you'll be able to:
Review your design the wrong way up. If you see any spaces that are uneven or inconsistent, fix them.
Research your design reflected inside a mirror. Possibly any spaces that seem to be uneven or inconsistent, fix them.
Listing your design on the small note, hold it down with a source of light, then seek at the text from the back with the page. You may notice any spaces that are uneven or inconsistent -- you got it right -- fix them.
By doing any or all of those three strange things, you force up your eyes along with your brain to target the empty spaces involving the letters rather than wanting to browse the words themselves. The words become abstract shapes on your brain, and also you, the t shirt artist, can properly judge the empty spaces involving the words.
That is certainly It!
As you can tell, professional t-shirt text design is really just a matter of creating text that doesn't only supports your message, and also presents it in a fashion that is visually balanced and nicely spaced. By properly applying these tee shirt design tips, your tee shirt text is going to be much nicer to check out, easier to read, and miles in advance of dozens of amateur t-shirt designs hitting the market. And, most of all, your funny tee shirt designs will in the end be funny inside a easy way.
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