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CONTENT WITH PURPOSE: AUTHENTIC MESSAGING AND MARKETING TO GROW YOUR BUSINESS
SHANNON EMMERSON
Idioma: Inglés
Formatos: Pdf, ePub, MOBI, FB2
ISBN: 9781990830877
Editorial: Prominence Publishing

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Overview
Struggling to communicate your brands impact with clarity and confidence? Content With Purpose is the essential guide for purpose-driven businesses, B Corps, and nonprofits looking to craft messaging that builds trust, engages audiences, and drives meaningful growth.Written by Shannon Emmerson, founder of Forge & Spark Media, a certified B Corp content marketing agency, this book offers a step-by-step approach to creating authentic, values-driven marketing that resonates. Through actionable frameworks, inspiring case studies, and real-world examples, youll learn how to:✅ Align your messaging with your brands purpose and values✅ Understand and connect with your ideal audience✅ Develop trust-building content strategies for long-term impact✅ Communicate your unique value with confidence and integrityWhether youre a social entrepreneur, nonprofit leader, or marketer in the purpose-led space, Content With Purpose will help you create marketing that matters—without compromising your values.Perfect for readers of:Building a StoryBrand by Donald Miller and The Trusted Advisor by David H. Maister, Charles H. Green & Robert M. Galford.